LEIGH PHOTOGRAPHY

Branding & Web Design

Project Brief

Create a brand & website for the lifestyle and business platform Luxe + Lush that can easily scale to fit as they grow.

Approachable

Visionary

Aspirational

Sophisticated

Luxe + Lush creates un-re-lent-ing leaders at a higher level, paving the way to greatness for female entrepreneurs so that they can write their own rules and inspire others to follow.

LUXE + LUSH EMBODIES:

Unrelenting Strength, Soul-Fueled Desires, Standing in Your Truth, Richness in Experience, Sink or Swim Mentality, Humor in Life, Self Appreciation, Betting on Yourself

Creative Considerations

The main inspiration for this brand is luxury retailers and packaging that creates an opulent experience for their customers while still remaining minimal & sleek.

We designed Luxe + Lush’s website to reflect the feeling of a party held for their clientele: multiple events to explore, interactivity that feels personal to the stage of their business they find themselves in, and, of course, lots of celebratory champagne.